Autocar’s new Drivers of Change competition seeks to promote talent interested in entering three exciting areas of the automotive industry: technology, digital and retail. The competition is delivered in partnership with executive search specialists Ennis & Co.

A winner will be selected for each category, receiving £5,000, as well as the opportunity to attend the SMMT dinner.

The initiative is open to anyone who wishes to action change in any of the three categories. Experience of the industry is not required and entrants are expected to span from those starting out in their career to those who have worked for many years but are looking to join the automotive industry. Anyone already working in automotive with a relevant idea to challenge the status quo should also apply.

Age or experience is irrelevant, the initiative is looking for visionaries with brilliant ideas which can benefit this fast-paced industry, however big or small.

The Retail award

Enter if you have a bright idea to improve customer service or improve business practices in the retail space.

The Technology award

Enter if you are at the forefront of an exciting, new technological world, whether through the design and vehicle development process or with a larger, industry-changing, technology-led idea.

The Digital award

Enter if your innovation advances the digital space in the automotive world - to the benefit of customers, retailers, manufacturers, start-ups or any other relevant party.

For more information and to enter the awards, please visit