Yesterday, Thursday 11 May, the NFDA team joined colleagues and industry friends at the AM awards, at Park Plaza Westminster Bridge.

The celebratory evening followed our conference, Driving Digital, and was an excellent opportunity to reunite with the event participants.
Read more about Driving Digital HERE.

Congratulations to all who took an award home! It was an incredible night and it is always nice to meet many of you!

Please find below the full list of winners:

Marketing Strategy of the Year | Sponsor: CarGurus PistonHeads

Winner: Lookers

Community Hero Award

Winner: TrustFord

Online Consumer Experience of the Year - Franchised

Winner: Holdcroft Motor Group

Online Consumer Experience of the Year - Independent

Winner: FOW Car Supermarket

Leader in Diversity & Inclusion

Winner: TrustFord

Leasing Operation of the Year

Winner: Leasing Options

Franchised Workshop of the Year

Winner: Inchcape - Porsche Portsmouth

Independent Workshop of the Year

Winner: Brayleys Cars

EV Dealership of the Year

Winner: FOW Car Supermarket

Best New Product or Service

Winner: AutoBuzz by AutoComms Solutions

Hybrid Vehicle of the Year

Winner: Range Rover Sport PHEV

EV of the Year

Winner: MG4

New Car of the Year

Winner:Lotus Emira

Inspiring Automotive Woman of the Year

Winner: Sharon Ashcroft, HR director, TrustFord


Strategic Success Award

Winner: Steven Eagell

Franchised Dealership of the Year

Winner: Celtic Subaru and Mitsubishi

Independent Dealer of the Year

Winner: FOW Car Supermarket

Used Car Dealer of the Year

Winner: Arnold Clark Automobiles


Dealer Principal/General Manager of the Year

Winner: Joe Gayson, Head of Business, Inchcape Jaguar Land Rover Norwich

Dealer Group of the Year (up to 10 sites)

Winner: Waylands Automotive

Dealer Group of the Year (more than 10 sites)

Winner: TrustFord

Supplier of the Year

Winner: CitNOW

Manufacturer of the Year

Winner: Kia UK

Retailer of the Year

Winner: TrustFord


Business Leader of the Year

Winner: Robert Forrester, chief executive, Vertu Motors