Today’s electric cars with the longest range can travel over 250 miles on a single charge. Yet for many potential buyers, a perceived lack of range is still a major barrier to going electric.
To help overcome this misconception and give drivers the confidence to make the switch, the National Franchised Dealers Association (NFDA) and Low Carbon Vehicle Partnership (LowCVP) have together produced a ‘Know Your Electric Range’ guide for consumers.
This helps buyers to understand that the new official* electric range figures provided for new electric and plug-in hybrid cars are now much more accurate and reliable and give a better idea of what they may achieve. This makes comparing and choosing the right car much easier and takes some of the uncertainty out of buying an electric vehicle.
NFDA, which represents franchised car and commercial vehicle retailers in the UK, will distribute the guide to its dealer members across the UK to help showroom buyers understand that the improved electric range figures for the latest fully electric and plug-in hybrid cars are achievable in real driving conditions.
LowCVP’s Managing Director, Andy Eastlake, commented: “Accelerating the move to low and zero-emissions transport can only happen if consumers have confidence in the new technologies they are being offered – yet too many are still sceptical about the range capabilities of the latest electric cars and have little faith in the official figures, which have previously proved optimistic.
“This guide aims to change this by making motorists (and dealers) aware of the greater reliability of today’s figures and just how capable the latest plug-in hybrid and fully electric cars now are. It also explains why your electric range can differ from journey to journey, just as the fuel economy of a petrol or diesel car does.”
Sue Robinson, NFDA Director, said: “As consumer appetite for electric vehicles increases, it is important that motorists have a good understanding of all the benefits and implications of owning an electric car.
“Battery range is often indicated by consumers as a barrier to EV ownership alongside access to charging and cost. However, a clear understanding of a car’s actual driving range can boost consumer confidence.
“Franchised retailers have a vital role to play in informing their customers about the key aspects to consider when purchasing an EV. It is encouraging that our partnership with LowCVP continues to support them”.
You can view and download the ‘Know Your Electric Range’ guide at https://www.nfda-uk.co.uk/downloads/NFDA-Know-Your-Electric-Range-A5-RGB-online-version-15-Aug-2019.pdf
NOTES TO EDITORS
*Figures are now based on the new WLTP laboratory test procedure which provides more accurate data based on more rigorous test procedures and new, realistic operating cycles.
Gabriele Severini, NFDA Communications Manager
Tel: 0207 307 3423
Mob: 07880 039 897
Press Office direct line: 020 7307 3422
Press Office fax: 020 7307 3406
Web: www.nfda-uk.co.uk Email: firstname.lastname@example.org
LowCVP (www.lowcvp.org.uk), which was established in 2003, is a public-private partnership that exists to accelerate a sustainable shift to lower carbon vehicles and fuels and create opportunities for UK businesses. Nearly 200 organisations are engaged from diverse backgrounds, including automotive and fuel supply chains, government, vehicle users, academics, environment groups and others.
For further information, please contact: Neil Wallis, Head of Communications, email@example.com Tel: 0207 304 6806 Mob: 07974 255720
Follow the LowCVP on Twitter: @theLowCVP